Michaela is the Organic Search Lead at Adenium, bringing over 16 years of experience in digital marketing and SEO. She has worked with businesses across various sectors, including construction, transport, hospitality, and technology. Michaela focuses on understanding each client’s unique needs and creating SEO strategies that deliver sustainable growth.
Since shifting her focus to SEO in 2017, Michaela has developed expertise in both technical and content SEO. She has led teams, mentored emerging professionals, and taught SEO strategy, empowering others to unlock the full potential of organic search. Her hands-on approach ensures that businesses not only improve their rankings but also stand out in an increasingly competitive digital landscape.
Passionate about SEO and community, Michaela runs a local SEO networking group in Christchurch and enjoys tending to her plant collection and cultivating a vegetable garden. At Adenium, Michaela is committed to driving meaningful results and helping businesses scale success in the digital world.
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